Conclusion Of All Collections

According to analysis all the season and its color family, we believed that the brand is usually based on;

[1]Achromatic Color


















[2]Primary Color











[3]Analogous Color in Red + Violet + Blue

[4]Split Complimentary Color in Red + Violet + Blue Yellow



















[5]Balance of Color,
[6]Harmony of Colorfor further develop their collection

We also discovered some interesting elements in it;

1. The color family could be repeatable.
   It’s about 4/5 seasons per a cycle.
   For example: The color family of 07'S/S is very similar to 02'S/S,
   and 08'S/S is similar to 03' S/S too.





2. Continuation the current color into the coming season.
   You can easy to find out this element; especially after 02'F/W,
   some of those color just get a slightly difference between all seasons
   (i.e. same hue with various level of fullness, etc)
   
   Due to the principle of Harmony would be easier to bring the boredom or conflict,
   and the direction of Marc by Marc Jacobs
   (compare with the main line, MMJ is much more cheap, chin also energetic).
   That's why we decived into base color family and second color family to give another analysis.
   



3. Accent Color
   The Accent color family also follows the main principle,

• Achromatic Color



• Primary Color



• Analogous Color in Red + Violet + Blue and



• Split Complimentary Color in Red + Violet + Blue Yellow

So what's the difference between them?
Its all about the color is artificial or not. The artificial color in the principle which call Novelty;
it's argues to the harmonious or balance color but the unexpected combination do can draw people's attention.

So what will happen if the main and accent color family combined together?
It will appear:

• Monochromatic



• Contrast



• Analogous



• Complimentary, Double Complimentary, Adjacent Complimentary



• Single/Double/Triad/Tetrad Split Complimentary

No matter how many combinations or possibility there are, but this brand will still keep on using the Main color family and the theories to further develop their collection!

Color family for the collection's asscessory (01-09)

Color family for the collection (01-09)

Collection of MARC BY MARC JACOBS-2009S/S

• the designer use tertiary color
• This collection can be divided into 2 parts
• Part 1 uses low value, low intensity and low hue color
• While part 2 uses warm color with high hue, high value and high intensity
• The special arrangement of this fashion show gives a psychophysical effect of youth action and energetic
• You can always found analogous colors scheme in most of the outfits
• Some for the complementary colors scheme as well.

Collection of MARC BY MARC JACOBS-2008F/W

• The main color used is black
• Most of the colors used were dark and dull color with a few bright colors to add highlight effect on the collection
• Complementary colors scheme (eg: Black with green, Black with yellow) can always be found
• But most of them were with analogous color scheme
• The colors used were with tertiary colors, with low hue, low intensity and low value

Collection of MARC BY MARC JACOBS-2008S/S

• Dark blue, grey and yellow are the domain color in this collection (Dark blue: 23 times, Grey: 11 times, Yellow: 7 times)
• Complementary color scheme always happened in individual outfits
• Adjacent complementary happened too
• Most of the colors used were with high chroma, high hue and high intensity.

Collection of MARC BY MARC JACOBS-2007F/W

• There were brown and blue and neutral colors as its main colors for analogous matching
• But adjacent colors were red, green, orange and violet used in accessories
• The clothes mostly were in dark colors of tertiary colors in high chroma and low value